Things to Do in Alicante: Top Attractions

Things to do in Alicante

Alicante is one of Spain’s most attractive Mediterranean destinations, combining beaches, history, culture and a vibrant local lifestyle. Whether you're visiting for a few days or staying longer, there are countless things to do in Alicante—from exploring historic landmarks to relaxing by the sea and taking unforgettable day trips.

Santa Bárbara Castle: Alicante’s Iconic Landmark

No visit to Alicante is complete without exploring Santa Bárbara Castle, one of the largest medieval fortresses in Spain. Perched atop Mount Benacantil, this impressive hilltop castle offers breathtaking panoramic views over the city, the port and the Mediterranean Sea.

Dating back to the 9th century, the castle features ancient walls, towers, dungeons and lookout points. Today, it also serves as a cultural venue hosting exhibitions, art collections and live music events during the summer months.

El Barrio: Alicante’s Charming Old Town

At the foot of the castle lies El Barrio, Alicante’s picturesque Old Town. This historic neighborhood is known for its narrow winding streets, colorful houses and lively atmosphere.

Here you’ll find key landmarks such as the City Hall, the Cathedral of San Nicolás, museums and traditional squares filled with bars and restaurants.

Explanada de España: A Seaside Icon

The Explanada de España is Alicante’s most famous promenade. Made up of more than six million colorful tiles arranged in wave patterns, it runs alongside the harbor and is lined with palm trees, cafés and terraces.

Best Beaches in Alicante

Alicante is known for its excellent beaches. While El Postiguet is the city’s central beach, the most popular option is Playa de San Juan.

This long stretch of golden sand offers calm waters, beach bars, restaurants and water sports, making it ideal for a full day by the sea.

MARQ Archaeological Museum

The award-winning MARQ Archaeological Museum is one of the best museums in Spain. It brings history to life through interactive exhibitions, audiovisual displays and immersive reconstructions.

Top Day Trip: Palmeral de Elche

Just 20 minutes from Alicante, Elche is home to the Palmeral de Elche, the largest palm grove in Europe and a UNESCO World Heritage Site.

With thousands of palm trees and a history shaped by Roman and Moorish irrigation systems, it’s one of the most unique natural and cultural landscapes in Spain.

Crosses of May in Alicante

One of the most charming traditions in Alicante is the celebration of the Crosses of May (). According to Christian tradition, on May 3rd Saint Helena, mother of Emperor Constantine, discovered the cross on which Jesus was crucified.

Each year, between May 2nd and 5th, the historic Santa Cruz neighborhood—located on the slopes of Mount Benacantil—comes alive with this colorful celebration. Streets are decorated with flowers and beautiful crosses are displayed throughout the area.

Visitors can enjoy parades, live music and cultural activities, but one of the highlights is the street decorating contest, where locals compete to create the most stunning floral displays. The result is a unique form of ephemeral art that attracts both residents and visitors.

Exploring Santa Cruz during this festival is a simple yet unforgettable experience and one of the best cultural things to do in Alicante.

Activities and Things to Do in Alicante

Beyond sightseeing, Alicante offers a wide range of activities for all interests:

• Guided city tours
• Museum visits such as MARQ and MUBAG
• Day trips to Valencia, Granada or Madrid
• Theme parks like Terra Mítica
• Spanish film screenings and cultural events
• Dance classes and local experiences

Why Visit Alicante?

Alicante combines history, beaches, culture and a relaxed lifestyle, making it one of the top destinations on Spain’s Costa Blanca. Whether you're looking for sightseeing, relaxation or cultural immersion, Alicante offers something for every traveler.